Ville : Markham, ON

Catégorie : Manager

Industrie : Automotive

Employeur : Hyundai Canada

Hyundai Auto Canada Corp. is headquartered in Markham, Ontario and is a subsidiary of Hyundai Motor Company of Korea. Hyundai markets a full line-up of vehicles in this country – from subcompact to premium sedans to sport utility and crossovers – and is committed to providing world-class, well-engineered products paired with a customer shopping and ownership experience that exceed expectations.


When Hyundai entered the Canadian market in 1983, it was the company’s first overseas subsidiary. Since that time, it has grown into one of the best selling automotive brands in Canada. Hyundai’s success can be attributed to the quality, safety, and design of its vehicles, which is reflected in numerous, high-profile awards they have recently won.


POSITION OVERVIEW
The main responsibilities will be to manage the development and execution of end-to-end Customer Relationship Marketing (CRM) and lead management programs incorporating systems development and subsequent measurable program outputs to increase customer retention over the medium to longer term.

KEY ACCOUNTABILITIES
• Develop and manage Hyundai’s CRM strategy. Align this strategy to Hyundai’s short, medium, and long term corporate vision.
• Develop, grow and manage Hyundai’s customer database (collection, cleansing and analysis).
• Manage the Customer Relationship Management program (CRM) including customer relationship communications, lead generation and vendor management.
• Partner with the DCXT (Digital Customer Experience Transformation) Program Manager to implement the Salesforce-based platform in Canada, transitioning all data and processes to this new platform.
• Oversee the development and implementation of systems, tools and processes to collect consumer information (owner & prospect) through online and offline channels and manage leads through aging and nurturing processes.
• Analyze performance and develop reports that measure the effectiveness of CRM initiatives.
• Develop online tools that complement www.hyundaicanada.comin collecting and utilizing data provided by site visitors.
• Provide direction, guidance to oversight of the Information Technology (IT) group and external vendors in the development of online tools.
• Monitor trends and technologies within the online marketing space.
• Develop and manage Hyundai’s lead management system processes and procedures. Implement best practice advice and training for the Hyundai dealer network to increase conversion to sales performance based on leads provided centrally.
• Facilitate and develop a robust After Sales marketing program utilizing CRM tools and resources.

REQUIRED EDUCATION AND EXPERIENCE
• 7- 10 year of relevant experience in the same or similar positions.
• Completion of an undergraduate degree.... or an equivalent combination of experience and education.

REQUIRED SKILLS AND KNOWLEDGE
• Experience with and understanding of complex Database marketing techniques including, but not limited to, system set-up and configurations, segmentation, analysis, data feeds and familiar with the legal framework around database marketing in Canada.
• Salesforce experience an asset.
• Previous automotive experience an asset.
• Excellent oral and written communication skills
• Excellent analytical and problem solving skills
• Excellent presentation skills – ability to distil complex analysis and program recommendations into concise management information
• Strong organization skills
• Proficient in MS Excel, Word and PowerPoint

Why Join Our Team?
Our award-winning culture has been recognized through our Great Place to Work™ certification for the past 4 years. We have been able to achieve this not only thanks to the dedication and commitment of our team members to our business, but also through a variety of fun activities and opportunities throughout the year which allow us to build strong engagement! When you join Hyundai Auto Canada Corp., you will become part of an organization that promotes diversity, inclusion and overall well-being. We offer an excellent benefits package including RSP matching, flexible start times, maternity leave top up, an attractive vehicle-lease program, demo vehicles for Managers and education support.

The first round of candidates will be reviewed on or before January 29, 2022.

Hyundai Auto Canada Corp. is committed to ensuring the health and safety of its team members during the Covid-19 pandemic. Remote work is temporarily available until it is deemed appropriate and safe for all staff to return to the office.


We are committed to providing employees with an experience that will help them grow and develop professionally. Ideal candidates are self-starters, team players and thrive in a dynamic environment. If you are looking to build your career with a growing organization where you can use your knowledge, skills and talents, consider joining our team.


Hyundai Auto Canada Corp. is committed to being an equal opportunity employer. We are also committed to meeting the needs of people with disabilities and their accessibility requirements. If you require accommodation during the interview process, please let us know and we will take all reasonable steps required to meet your accessibility requirements.


We thank all applicants for their interest; only candidates selected to proceed in the recruitment process will be contacted.